In 2016 Swedish e-commerce payment brand Klarna launched three mesmerizing campaigns. In 2018 Smoooth 'Swim' made waves on social media, provoking conversation to the origin of the silkiest fur-covered underwater animal. This mythical creature was created in full CGI by our very imaginative VFX team at Glassworks Amsterdam. Directed by The Perlorian Brothers in collaboration with agency DDB Stockholm and production-house MJZ London.

Klarna - Swim

CREDITS

Advertising Agency
DDB Stockholm

Art director
Tomas Granath

Copywriter
Martin Lundgren

Business Director
Jacob Sandström

Agency Producer
Mattias Bengtsson

Account Manager
Linda Bryttmar

Sound Design
Redpipe

Voice Over
Michael Hayes, Soho Voices

Online DDB House
Lukas Thuvesson

Music
Deadmono

Assistant Project Leader
Nina Sunden

Senior Manager Consumer Marketing & Experience
Martin Wassborn

Production Company
MJZ

Executive Producer
Helen Kenny

Producer
Yann Gorriz

Director
The Perlorian Bros

Glassworks team:

CG Animation
Alastair Hearsum
Norbert Kiehne
Rudiger Kaltenhauser

CG Modelling
Dan Hope
Roman Vrbovsky

CG Rigging
Martin Chatterjee

CG Styling
Vaclav Cizkovsky
Tim Bolland

Compositing
Ally Burnett
Leanne Pletersky
Alex Pattinson

Colourist
Jonny Thorpe

Executive Producer
Jane Bakx

Producer
Christian Downes

Producer
Paul Schleicher