Directed by John Hillcoat, Nike's “Helden” celebrates German athletes working hard on and off the pitch and track and in their communities to push society forward. “Du tust es nie nur für dich” (“You never do it just for yourself.”) is a celebration of sport’s incredible power to unite people and a call to all athletes, inspiring them to go beyond medals and trophies and to become heroes themselves.

Nike - Just Do It Germany: Helden

MORE

 

You never do it just for yourself.

Directed by John Hillcoat, Nike's “Helden” celebrates German athletes working hard on and off the pitch and track and in their communities to push society forward. “Du tust es nie nur für dich” (“You never do it just for yourself.”) is a celebration of sport’s incredible power to unite people and a call to all athletes, inspiring them to go beyond medals and trophies and to become heroes themselves.

In alignment with the campaign, Nike Germany will host Just Do It Sunday November 10 to help get Germany active and make sport a daily habit. Activations across Just Do it Sunday and beyond are open to all across the country; Nike Members will be able to gain additional benefits while moving for their cause or participating on the platform.

For more information on Nike Germany’s Just Do It Sunday, visit nike.com/de/Just-Do-It


CLIENT
Nike Inc.

AGENCY
Wieden+Kennedy Amsterdam

PRODUCTION COMPANY
Serial Pictures x Somesuch

Director: John Hillcoat

POST PRODUCTION
Glassworks

VFX Supervisor: Kyle Obley

Lead 2D Artist: Kyle Obley
2D Artists: Maxence Peillon, Blake Huber, Alexis da Camara

Lead 3D Artist: Darren Macpherson
3D Artists: Matthijs Joor, David Goubitz, Jef Fleurkens

Executive Producer: Chris Kiser
Producer: Dave Moore
Jr Producer: Salt Ibraeva